Monday, 18 October 2010

Analysis of Questionnaire

Analysis of Questionnaire

From carrying out the first question of my questionnaire, I gathered that not many people actually read the college magazine. This was reflected that 95% of people asked, didn’t read it. This means that the college magazine isn’t meeting the needs of its target audience; Students. When asked whether they would pay for the magazine, 70% of people said they would pay 50p for it; they also wanted subject matter that wasn’t to do with college such as fashion, jobs and news/events. The major encouragement for people to purchase the magazine would be colours and ‘free stuff’, such as posters, vouchers and stickers etc. With the preferred pricing of the magazine around 50p, they also stated they wanted the magazine to be published, once a month. Finally the key thing that people would specifically like to see in the college magazine is a ‘what’s on’ guide. This is so that the students would feel in the know; this is proven because 85% said they wanted one.

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